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Aug/09

31

Google Adsense for Domains

Author: Ruben Ricart

Adsense for Domains, what is it? It’s a new concept for all of us but Google has just announced on their blog that they have launched Google Adsense for Domains to adsense web publishers in the USA and will continue to open the program for publishers in other countries in the near future. Adsense for domains is just another ad serving program for domains that are undeveloped.

Google provides a code that web publishers can add on their undeveloped pages or parked domains so that they may serve Ad’s, Links and Search Results on those particular domains. You may have heard of Google Adsense for Domains before, however, you may know of it by another name. This concept was rolled out before but it was known as Domain Park. In the past this program has been very controversial because it delivered poor quality search results and traffic.

Google has reworked the program and it seems that during these recession times they may be thinking of strategies to make more money.

Here’s a small list of what they’ve been recently implementing.

  • As of Deember 8th of this year Google is now serving Liquor Ad’s which is a huge change to their policies since hte launch of Adwords.
  • As of December of this year Google has also been serving Ad’s on image searches.
  • As of November of this year Google also started serving AD’s on youtube as well.
  • As of October of this year Google has also started serving Ad’s on Google Maps.

So many revisions to their policies that makes you wonder about the economy and the corporate strategies and changes taking place. Lets tune in and see how this pans out…

About the Author:

I am an experienced Internet Marketer who has over 4 years of experience in the Internet Marketing Industry. I firmly believe in bum marketing techniques because everyone starts at the bottom and there has to be some free techniques available to grow your business. Tune into my blog and articles for great tips on free marketing.

Article Source: ArticlesBase.comGoogle Adsense for Domains

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Aug/09

26

Google gives Chrome a shiny new shield

google_chromeIf you are one of the increasing numbers of the Chrome browser, you will be pleased to know that its maker, Google, has updated its software with a number of security fixes that will make your internet surfing a safer experience. Google’s Chrome has been around for some months now, and the company has already developed a 64-bit version for the Linux operating system. (Still no Apple version though.)

The security fixes in question deal with a number of issues that were deemed serious by internet security experts. The most serious flaw in Chrome, which was called a “high-severity” vulnerability by ZDNet, concerned the stable version of Chrome. The flaw could have allowed an attacker remotely take over a person’s computer.

“With one attack on Google’s V8 JavaScript engine, malicious JavaScript on a website could let an attacker gain access to sensitive data or run arbitrary code on the computer within a Chrome-protected area called the sandbox,” Google said in a blog post recently.

With the other, a page with XML-encoded information could cause a browser tab crash that could let an attacker run arbitrary code within the sandbox. But now, Chrome 2.0.172.43 fixes the issues and another medium-severity issue. Once Chrome is installed, it retrieves updates automatically and applies them when people restart the browser.

Google will not release details of the vulnerabilities until “a majority of users are up to date with the fix”, engineering program manager Jonathan Conradt said in the blog post.

Security on the internet is a perennially important issue and affects everyone in some way or another, from an annoying website that won’t let you leave by somehow continuing to open up web pages and pop-ups even after you think you’ve closed everything, to the more serious damage that can be done by cybercriminals who go “phishing” for people’s personal information, like bank account details and so on.

The latest reports indicate that phishing has somehow been reduced, but the threat from malware pushers needs to be monitored at all times. It may be because of such concerns that Apple’ new Snow Leopard operating system comes with built-in anti-virus software, according to the rumours.

Apple computers are rarely affected by viruses – most malware developers target the most popular operating system, Windows – but it’s something that all computer users need to ensure that they are mindful of. Investing in anti-virus products from companies Symantec, McAffee and Kaspersky could not only save you from the occasionally annoying virus, it could also save you from the life-changing and devastating ones.

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OneApp

The world’s biggest software company is about to launch a software application for mobile phones that is likely to make buying an iPhone and other smartphones less attractive to consumers who may be on a tight budget in these lean times. Microsoft’s OneApp is a piece of software that, when installed into your phone, can make your humble handpiece behave in similar fashion to the ever-so fashionable iPhone and other smartphones too numerous to mention.

It may not be the leading player in the smartphones market, but Microsoft looks to have developed an application in OneApp that will help it gain more market credibility and more market share. When launched, OneApp will give consumers the choice of buying an expensive smartphone or installing Microsoft’s software on their old phone.

And if your old phone is capable of doing what smartphones can do, why bother upgrading? Due out later this year, OneApp should allow people to access services like Facebook, Twitter, and Microsoft’s Windows Live Messenger using the kinds of inexpensive phones most often sold for $20 or $30.

The company is promoting OneApp as something that will taken up broadly in the emerging markets, probably assuming that emerging markets have fewer smartphones in the general population, and much more of the old phones. However, even in developed economies, the vast majority of mobile phone users still have the relatively simple technology handsets that they bought maybe a year or two ago. Which means that the market for OneApp may be bigger than even Microsoft anticipates.

OneApp itself takes up only about 150 kilobytes of memory, as opposed to the many megabytes often used on programs for smartphones. Individual applications can be as small as 10 to 15 kilobytes.

“When you launch an application, (OneApp) only loads the part of the application that you want,” Amit Mital, the corporate vice president in charge of Microsoft’s “unlimited potential” unit, which focuses on emerging markets, told CNET. “We use very intelligent and sophisticated caching. The rest of it sits in the cloud.”

Microsoft has been working on OneApp for the past year and a half, noting that there are hundreds of millions of feature phones in emerging markets, most of which aren’t being used to run software.

“People have used them just for voice and SMS,” (Short Message Service), Mital said. “What we want to do is unlock their power so they can be used from a broader set of services and applications.”

The move comes as Microsoft is also struggling to keep up in the smartphone race against heightened competition from the likes of Apple, Google, Research In Motion, and others. Microsoft said that OneApp is separate from its Windows Mobile efforts. Mital stressed that OneApp is an adjunct to Windows Mobile, which is still the company’s bet for smartphones, and is largely aimed at emerging markets, rather than developed ones. But as mentioned before, it may well have a sizeable in mature markets where many people do not yet have a smartphone.

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screen-captureAlthough the issue may be exercising the best legal minds around the world, Google’s move into book publishing may herald the dawn of a new future for established authors as well aspiring writers everywhere. The 70-30 split in favour of the author is what has given the search giant the advantage in terms of public opinion. What happens in the various legal tussles that Google faces around the world as a result of its move is less culturally significant than the general move towards electronic book publishing.

As many of us will know, because we’ve looked into it, because we were once aspiring authors, because everyone’s got a book in them, etc etc… anyway, as many of us will know, writing books very rarely makes money for the author of the work. This is because, in the old days, in traditional publishing, authors would receive a tiny percentage of the royalties – that’s what they call the profits, not sure why, not exactly princely sums for most writers. Sometimes, the percentage could be as low as 2 or 3 per cent, sometimes closer to 10 per cent, if you’re lucky.

The reasoning – some would say excuse – was that the one publishing company out of hundreds that you may have approached which finally decided to take a look at your manuscript and deemed it fit to publish had a small army of staff to pay and all sorts of marketing and distribution costs to consider. So, even though you and your potentially best-selling book is the reason for the existence of their global operation, you were promised next to nothing.

Organisations such as the Author’s Guild have been lobbying publishers for decades to try and get a better deal for authors, but it was fighting a losing battle against the huge corporate machine that book publishing became, largely as a result of being addicted to the oil of best-selling books by already-popular authors.

New writers very rarely got a look in. In recent years, however, things have improved, with new authors given much more support by readers themselves as well as numerous competitions, but if the old adage is true that “Everyone’s got a book in them”, then there’s a few billion books still waiting to be publishing.

But where to find the physical space for these books? High street bookshops are already packed with established product, and libraries are not visited as often as perhaps they should be. So that really makes digital publishing the ideal choice.

Amazon’s Kindle ebook reader has proved tremendously successful, with 1 million people thought to be using the handy little device. But Amazon clearly does not have the reach that Google has. The search giant has taken things much further than Amazon has, with deals with famous libraries around the world – including one with the Bibliotheque Nationale de France,  one with the Balliol College of Oxford – as well as winning the agreement of writers’ and publishers’ representative groups, such the Author’s Guild and the Association of American Publishers.

Amazon is one of three major companies – the other two are Microsoft and Yahoo! – objecting to the deal, claiming it would give Google too much power. But the practice has already been established in some form, in some small way by all of these companies, so what’s there to argue about. Perhaps they’re all providing their soundbytes to the media so their organisation or company can benefit from the global publicity this story is getting.

Whatever the reason, it sounds like a good new deal for authors. And because it’s a digital process, there’s unlikely to be any chance of books whose authors not being credited for their work. Many thousands of books that were published in the past, books that may be out of print, often have no author credited. Google has decided to publish these books as part of its electronic publishing move. There doesn’t seem to be much wrong with that. Although if your concern is American cultural imperialism, that’s a different issue.


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