Author: Quang Van
Picking a good domain name can be essential for an online business. Although one good domain is the same is another good domain. Having a bad domain could cost your a lot of business.
A great place to do your domain name research is InstantDomainSearch.com
A few tips on how to choose a winning domain name are:
1) Don’t use hyphens. Hyphens can kill a domain name. Unless you are using the domain name for strictly SEO purposes, having hyphens is okay.
But if you are creating your main website. The hub of your business. Having hyphens could kill your business.
For example a domain name Fix-Your-Window.com though a domain name like that is good for SEO purposes, try telling someone your domain name out loud.
It’ll go something like “hey visit our website, ‘fix hyphen your hyphen window.com’, it’s hard enough for people to remember your domain name without remembering whether there are hyphens are not.
What’s even worst if you combine hyphens, and non-hyphens in the word spacing of your domain. Such as Fix-YourWindows.com …. no one will remember it.
Though Hyphen domain can look good on a business card it is still better to have a domain without them. If you truly must have a hyphen domain, try to get the non-hyphen one as well.
2) Shorter the Better. The shorter your domain the better chance your prospects will type it in. You ever try typing in a long domain name? It is a horrible experience. And if you have a spelling mistake, sometimes you often just tell yourself “forget this”.
That’s why domain searching on Google is so popular. You know that the search term “myspace.com” is really popular on Google? I think it’s because people know if the mis-type it, Google will still bring them to the right place.
Why is Microsoft’s Hub website named MSN.com instead of Microsoft.com? Because the shorter the domain the better.
3) For a business get a .Com – Get a Dot Com if you are a business. It is more professional. Though good dot com domains are harder to come by, when a little bit of clever thinking you can get yourself a great .Com domain.
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Article Source: ArticlesBase.com – 3 Tips for Picking Successful Domain Names for a New Small Business
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Technically speaking, the first thing you need is a domain name. You need to register this domain name, and this domain name registration can cost anywhere between a couple of dollars to 50 quid. But we’ll talk about costs later, as most people who start out on this path wonder incessantly if they can get everything for free. The answer to that question is yes, but… more on that later, too.
Let’s clear up the technicalities first. By the way, this article is more for those of us who don’t feel 100 per cent confident that we know how the worldwide web works, even though we spend most of our lives on it. Some of us don’t even know the difference between the worldwide web and the internet. I’m not sure myself, but this is the way I understand it:
– the internet refers more to the physical connection of hardware (computers, peripherals, etc) around the world, which, to use an analogy, is like the skeletal and muscular structure, and nervous system, onto which, and within which, the worldwide web is given a space to exist…
– the worldwide web refers mainly, I think, to the computer code, or languages, and the software they are used to create, such as the browsers we use (Firefox, Internet Explorer, etc), all of which, to continue the analogy, is like the “skin”, or general appearance, of the internet. The main tool used in constructing the skin of the internet is HTML, which is what most websites are coded in. In other words, the worldwide web is mostly HTML code. Every time you look at a web page, most of what you see is created with HTML. However, more complex gizmos can only be achieved with newer languages like Javascript, Java, Perl, php and all sorts of other languages, none of which are human, of course, hence our difficulty in understanding them as well as our ambivalence towards those can.
Anyway, I digress. But if you’ve persevered with this article thus far, you might surmise that the internet and worldwide web are two distinct but inter-related things, much like domain name registration and web hosting are two separate but inter-related things. This is important to understand, and although I’m explaining it in a very long-winded way, it’s a simple concept that eludes the comprehension of most of us who don’t really think about the inner workings of the internet and worldwide web.
So, back to domain name registration. In a nutshell, when you register a domain name, what you are doing is registering your right to use that domain name. And that is it. Web hosting is separate. We’ll get onto that in a minute. But domain name registration is simply the acquiring of the right to use a web address. I guess you could think of it as a post office box number without the actual post office box. So you’ve got your PO Box number, now you need the physical box, for your letters and whatnot…
So you’ve got your domain name registered, now you need the physical space to put your articles, pictures, movies and whatever else… This physical space is basically a big computer, what’s called a server, which serves your text and picture and whatnot files to anyone who comes calling at your web address, your PO Box number, the domain name that you registered…
Theoretically, you could have all your articles and pictures and whatever else on a server, or computer, which is on the internet, but without that worldwide web address – that domain name – nobody would know how to get to it, they would not have a conventional web address to type into their browser to locate it and view it. Well, that’s not strictly true…
There are ways of getting to it, even if you don’t have a web address. If your computer is connected to the internet in any way, whether your files are on a server somewhere out there, or all on the hard drive of your home PC, people can get to them. This is what makes people nervous about being connected to the internet. New words like “phishing” are appearing to describe aspects of what’s known as cybercrime. Ever since we all became connected, the chances of having your information accessed increase exponentially. Before the internet became all-pervasive, anyone wanting access to your computer files would have to physically acquire your disks, or computer, but not any more.
But even though there’s a lot of that kind of thing going on, it’s best to keep your worries in perspective. There are way more than 1 billion people on the internet and/or worldwide web and only a very small percentage of them engage in illegal or unethical activity. And there are many, many ways to secure your computer, and there are many, many companies in the security business. And, anyway, phishing, cybercrime and those things, I think, is a subject for another article.
In this article, I hope you’ve understood the basics about the internet, the worldwide web, domain name registration and web hosting. Meandering though it was, I enjoyed writing it, and it helps me understand my business better. I design websites, sell domain names and web hosting. Shameless plug, yes, and I hope it works… My company’s web address is http://1and1webhosting.biz… Actually I have a few websites now, and will try to write more on the subject.
About the free domain name registration and web hosting, I’ll have to write about it next time, but there are good offers out there. In summary, from what I understand, most companies that offer you free things at first make their money off you some other way. And if you have good experience and technical skills, basically if you can set up and look after your website without much if any help from your web host, then yes, that might be the way to go for you.
However, I would recommend choosing a reputable web hosting company, rather than a small one you never heard of, as you never know who your co-webmasters are – smaller, free web hosting companies are more likely to attract all kinds of operators, and some may be less likely to have rigorous selection and monitoring processes that filter out the dodgy websites. So you might be sharing a computer, a server, a PO box collection, a web address location, with a pornographer – and what’s worse, he/she might be the least unsavoury of your neighbours.
domain name registration, internet, phishing, web hosting, worldwide web
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